The following guide will walk you through how to set up your first Tug of War Campaign.
Tug of War campaign encourages fans to rally for their favourite opponent in a two-sided voting battle. This campaign allows you to collect fan information, increase shares and news feed visibility by pitting fans against each other in a friendly competition. Real-time results pressure fans to rally their friends, helping your campaign reach farther.
We're outlining some campaign-specific details below. Follow this guide for more info on General Setup and other campaign basics.
Content
To add your desired content to both sides of the tug-of-war, navigate to the Content section. Here you can configure the following:
- Title
- Image
- Description (Optional)
- Video (Optional)
Repeat the same steps for the right side of your campaign. Remember to save your changes by clicking the Save button in the bottom right corner.
Reporting
To view your Tug of War results, navigate to Reporting > Results. Here you will be able to view how many votes were cast and the percentage of total votes for both sides.
Still need assistance? Please reach out to your Customer Success Team or contact support@tradablebits.com