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      How do I Create Meta Ads Templates?

      This guide will get you started on creating Meta Ad templates.

      Working Twice As Hard With Half The Resources.

      You'll hear us say that above statement over and over again. We're huge proponents of the old adage that it's about working smart, not hard. And the Templates tool helps with exactly that.

      Templates help make the creation of Meta Ads exponentially faster.

      Creating Templates

      Follow the steps outlined below to create your templates.

      1. On "Manage Center", click on Templates under Quick Ads Automation

      2. Click "New Ad Template"

      3. Fill the following fields in the page that opens up



      • Creative Description: The internal description of the ads template
      • Performance Group: Name of the larger advertising group that this particular asset belongs to
      • Facebook Page: The Facebook Page that will be running the ads
      • Ad Account: The Business Manager Account that will be running the ads
      • Language: Language that the ad will run in

      Ad-Type Specific Configurations


      Dark Ad

      • Call to Action: The prompt associated with the Ad

      • URL: The page that you would like fans to be driven to

      • Ad Body: The text body associated with the Ad. You can use "tokens" here to replace certain placeholders with Artist Names, Venue Names, Cities etc. Expand the "Template Token" section to see the various tokens that you can use and the placeholders that need to be added to the Ad Body for the same.

      • Headline & Link Description: The headline and description associated with the link to be displayed as part of the Ad.

      • Media: Add the Images/Videos that you would like to use for the ads. For different placement types, click on "Add Media by Placement" and choose the Placement type. All ads will need to have the "Default" placement type set up as the first image/video.


      Event Ad

      • Ad Body: The text body associated with the Ad. You can use "tokens" here to replace certain placeholders with Artist Names, Venue Names, Cities etc. Expand the "Template Token" section to see the various tokens that you can use and the placeholders that need to be added to the Ad Body for the same.
      • Event ID: When you create an event on Meta, your event is given an event ID. The Event ID is a string of numbers at the end of a Meta event’s URL.
      • URL: The page that you would like fans to be driven to
      • Media: Add the Images/Videos that you would like to use for the ads.

      Carousel Ad

      • Primary Text: The text body associated with the Ad. You can use "tokens" here to replace certain placeholders with Artist Names, Venue Names, Cities etc. Expand the "Template Token" section to see the various tokens that you can use and the placeholders that need to be added to the Ad Body for the same.
      • Call to Action: The prompt associated with the Ad
      • URL: The page that you would like fans to be driven to. You will see a "Fill Down" option next to this field. Clicking this would automatically set this URL to be the URL that each Card in the Carousel Ad refers to.
      • Display URL: The URL to be displayed as part of the ad.
      • Add Page Profile Picture Card: If this toggle is enabled, a card is added to the end of the Carousel with your Page's profile picture.
      • Best Performing Card First: If this toggle is enabled, the cards that lead to the most amount of conversions are prioritized and displayed first.
      • Cards
        • Media: Add the Images/Videos that you would like to use for the ads.
        • Card URL: The URL associated with the specific card.
        • Link Headline & Description: The headline and description associated with the link to be displayed as part of the card.
        • Arrows: Click the arrows to shuffle the order of the cards.
        • Copy: Click the copy icon in case you would like to use the cards again. Click the "Paste Card" button after you've copied a card.
        • Delete: Click the delete icon to delete a card from the carousel.
        • Add Card: Click the "Add Card" button to add a new card to the carousel.

      Post Boost

      • Meta Post ID: Choose any post made from your Facebook Page from the Dropdown to promote.

      For any further questions on Quick Ads or Meta Ads Automations, reach out to your Digital Ads or Customer Success teams or contact support@tradablebits.com